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© 2020 St Augustine Magazine

One The Cover: Neoteric


The perfect place to share the art of hair is St. Augusitne with its rooted respect and appreciation for the arts, where walking around dressed-up in costume is the norm and where brides come by the busload.

Vivienne Mackinder is driven by her mission to not only continually hone her own artistry and creativity but to uplift the spirit and the image of the profession of hairstyling as well.


Neoteric is an exciting avant-garde collection designed to stimulate the imagination. Vivienne Mackinder says her inspiration for the collection was to explore new textures with exaggerated dimension, fusing the world of fashion photography with the canvas of a painter.


This collection features amazing hairstyles combined with pieces from iconic designers like Alexander McQueen, Marchesa, Valentino, Isaac Mizrahi and many more. “I hope these images make you linger and dwell, taking you on a journey of the imagination and limitless possibilities,” says Vivienne. Neoteric is ethereal, showcasing unorthodox setting techniques designed to create an edge. The styles came from unique processes: from pressing hair in folded foil to create a zigzag pattern to hooking hair through a hairnet to create a setting pattern. Whether the style is avant-garde or classic, the most important aspect is always to retain the essence of beauty.


Vivienne Mackinder


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